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VSL Programs and Promotions

As I mentioned last month, Visit Salt Lake, in partnership with a Cares Act Grant through Salt Lake County, has entered into an agreement with the Global Biorisk Advisory Council (GBAC) and its GBAC STAR™ Facility Accreditation Program, a performance-based program that establishes infectious disease prevention work practices to control risks associated with diseases like COVID-19. We invited local lodging and venue partners, along with other hospitality businesses, to participate in this program to establish confidence that proper cleaning and disinfecting procedures have been put in place toward our goal of making Salt Lake County the safest place in the nation to visit and conduct business.

The GBAC program is designed so any size facility or organization can participate. The accreditation process typically takes between 4 to 6 weeks to complete and can cost from $500 - $15,000 to complete, depending on the size of the business. However, because this is such an important program to our members and our community, VSL is paying 100% of the costs associated with the program. If you and your business are interested in learning more about the program or participating, please contact Judy Cullen.

I also mentioned our new promotion to promote travel to Salt Lake and generate room nights: Salt Lake Bound = FREEdom Found. We are initially targeting markets within driving distance with Sinclair gas cards and the Visit Salt Lake Connect Pass. As traveler confidence increases over the next three to 12 months, we will add the option of choosing a Delta Air Lines’ travel voucher or two (2) one-day Ski City Super Passes to hotel and lodging reservations of three-plus nights.

Speaking of air travel, don’t forget that The New SLC – our stunning new $4.1 billion airport – opens September 15, adding yet another incredible resource to our “tool box” of amenities that make Salt Lake one of the most affordable and accessible destinations in North America for meetings, conventions, events and leisure travel.

On the meeting front, I’m excited to announce the VSL sales team has booked 119 future groups representing well over 714,000 attendees utilizing more than one million hotel room nights and generating approximately $700 million in direct delegate spending.

Stay safe, stay well and we will get through this, together!

Kaitlin Eskelson
President/CEO

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Salt Lake News & Notes

News & Notes is weekly resource designed to give those involved with or interested in the Salt Lake regional visitor economy a quick, easy-to-digest snapshot of recent articles, future convention bookings, capital improvements and destination research. If you would like to receive this weekly update, please click below.

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This is Salt Lake Challenge

It’s time to pick up your camera and participate in our citywide “This is Salt Lake” challenge by capturing what you love to do in and around Salt Lake. By participating, you can show off your favorite activities and inspire your community to get in on the action. In the coming months, Visit Salt Lake will use the videos and images you create in a fun, energetic series that showcases how Salt Lake locals have fun and why they love their town.

Whether you enjoy downtown or escaping to a local park for a family picnic, we want to know the activities that make Salt Lake special to you. Feel free to share the videos or photos you capture on your social channels to inspire others to discover all of the beauty that Salt Lake has to offer and participate in our campaign. Tag @visitsaltlake and #visitsaltlake

If you’re not sure what to capture, here are a few ideas to get started:

• Supporting and promoting local businesses
• Kickflips at your favorite skate park
• Exploring nearby trails or going for socially-distant neighborhood walks
• Posing in front of your favorite Salt Lake murals
• Spending time with friends or family at home (yes, this counts, too!)
• Excellent baker? Inspired artist? We’d love to see your unique talents!

Please submit your photos and videos via this link by September 6th.

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Featured Member: Archibald's Restaurant at Gardner Village

If you are looking for a dining experience for your next private event with a location offering a unique and rich history, and charm as delightful as its food, look no further than Archibald’s restaurant in historic Gardner Village. With six unique event spaces from which to choose, each with its own distinctive “flavor,” Archibald’s offers beautiful options for all types and sizes of events. And while it’s located only 12 miles from Salt Lake City, you’ll feel like you have stepped back in time when you enter the grounds of this historic property.

New in 2019 are the Wheel Room and The Cottage. The Wheel Room, located adjacent to the Mill Plaza, is a combination of modern indoor space paired with historical charm – complete with a view of the Gardner Village water wheel. With seated space for 80 and reception space for 150 guests, this is the perfect venue for wedding receptions and rehearsal dinners. The Cottage is a quaint cabin that is ideal for smaller meetings and gatherings of up to 12. Perfect for a small business meeting or intimate bridal shower, this distinctive space is a real charmer!

Of course, Archibald’s Restaurant, which opened in 1990, continues to serve lunch and dinner, offering their legendary fried green tomatoes, tender pot roast, white chocolate pudding and many other mouth-watering favorites.

In addition to delicious dining, there is plenty to do at Gardner Village. Visit over Labor Day weekend and take advantage of sales on clothing, toys gifts, home décor and much more. And be sure to dust off your broom sticks for WitchFest 2020, celebrating 20 years of bewitching Halloween fun (modified and adapted to respect social distancing at a broom’s length and including mask requirements).

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