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COVID-19 Recovery Programs
I’m excited to introduce you to a few programs Visit Salt Lake is undertaking and promoting for the benefit of you, our members. The first is the Global Biorisk Advisory Council (GBAC) Star Accreditation, which establishes requirements to assist facilities in their cleaning, disinfection and infectious disease prevention work practices to control risks associated with infectious agents. The GBAC Star Program is performance-based and sets out requirements and places responsibility for facilities to demonstrate that infectious disease prevention work practices, protocols, procedures and systems are established and implemented.
To assist our members interested in obtaining this critical accreditation, through the County we applied for and received CARES Act grant funding to offset the entire cost associated with completing this 4-6 week program. Our goal in facilitating businesses to become certified is to make Salt Lake County the safest in the nation, which will prove to be an incredible asset as meetings, conventions and leisure travel returns to Salt Lake in earnest. It will also benefit the residents of our state who utilize the certified venues, stay in certified hotels and dine in certified restaurants. Look for an email from our Partner Development team inviting interested members to an introductory webinar.
Along the lines of promoting travel to Salt Lake and assist in our COVID-19 recovery, we launched a value-added promotion to encourage travel and overnight lodging bookings to Salt Lake County earlier this week: Salt Lake Bound = FREEdom Found, offering incentives to book overnight stays through our no-commission booking engine. Understanding that people are more likely to travel by car initially, travelers booking two-plus nights can choose either a $50 Sinclair gas card or two (2) two-day Connect Passes. As travel picks up and the new, $4.1 billion Salt Lake City International Airport opens next month, the Salt Lake Bound = FREEdom Found promotion is adding the option to choose between a $200 Delta Air Lines’ travel voucher or two (2) one-day Ski City Super Passes to hotel and lodging reservations of three-plus nights.
Finally, I encourage you and your business to take the pledge to “Stay Safe to Stay Open,” the statewide campaign to meet the critical imperatives of helping Utah address the health-related objectives to prevent and recover from COVID-19 while at the same time assisting the business community in an effort to appropriately strengthen our state’s economy.
Again, our goal is to assist you, our valued members, and generate travel to our community which, in turn, will help in our collective recovery from this pandemic we are all experiencing.
Stay safe and we will get through this, together!
Kaitlin Eskelson President/CEO
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